US leads in users (3.3K, −2.2%), followed by UK and Canada, with Ireland showing growth (+5.1%).
All Locations
32985 Hamilton Court
Suite 219
Farmington Hills
48334, Michigan, USA
Arbor
Wellness
Arbor Wellness is a trusted mental health treatment center in Nashville, Tennessee, offering residential, PHP, and IOP programs. The center takes a trauma-informed, holistic approach to care, focusing on each individual’s emotional, mental, and physical well-being. Clients receive personalized, evidence-based therapies in a safe and supportive environment. With experienced professionals and compassionate care, Arbor Wellness helps individuals build a foundation for lasting recovery.
- Category
- Full-Service Branding, Development & SEO Growth Strategy
- Start Date
- 01 August 2023
- Client
- Arbor Wellness
- Handover
- 08 September 2023
Regular
Medium
SemiBold
Bold
This Is Text Message
Medium Typography
Just Amazing
Awesome
Branding: Logo Design
website design & development
Before:
Website Design & Performance Issues
The website felt generic with heavy use of stock images and basic templates. It lacked performance optimization, affecting mobile and SEO. CTAs needed better design and visibility for stronger engagement.
After:
Strong Visual Design & User Trust Elements
The website now has a clean, professional layout with strong branding and easy navigation. Prominent trust indicators like accreditations, testimonials, and video content enhance credibility and user engagement. Clear CTAs and contact details improve user accessibility and drive conversions effectively.
Before:
Tablet View Weaknesses
While the layout looked clean on desktop, the tablet view felt cluttered due to closely packed elements and overlapping visual sections. The header and CTA buttons were not optimally scaled for touch interaction, which hurt user experience. Also, the video and testimonial sections could use better spacing to improve readability on medium-sized screens.
After:
Tablet View Transformation
The tablet interface has been redesigned to provide a smooth, responsive, and visually balanced experience. Navigation is now intuitive, text and visuals are perfectly scaled, and interactive elements are optimized for touch, resulting in a tablet view that loads quickly, looks stunning, and delivers the same brand impact as the desktop version.
Before:
Mobile View Weaknesses
The mobile design appeared outdated with cramped text and minimal visual hierarchy, making it harder to read and engage. Key elements like the CTA buttons were small and not touch-optimized, affecting usability. Additionally, there was too much repetitived content without visual breaks, which overwhelmed mobile users.
After:
Mobile View Transformation
The mobile interface has been redesigned for a seamless, fast, and user-friendly experience. Navigation is simplified, content is easy to read, and visuals are optimized for clarity and quick loading. Touch-friendly elements ensure effortless interaction, delivering the same brand impact as desktop and tablet versions.
Before: Outdated Hero Section – Issues
Before:
Website Design & Performance Issues
The website felt generic with heavy use of stock images and basic templates. It lacked performance optimization, affecting mobile and SEO. CTAs needed better design and visibility for stronger engagement.
After:
Strong Visual Design & User Trust Elements
The website now has a clean, professional layout with strong branding and easy navigation. Prominent trust indicators like accreditations, testimonials, and video content enhance credibility and user engagement. Clear CTAs and contact details improve user accessibility and drive conversions effectively.
Before:
Tablet View Weaknesses
While the layout looked clean on desktop, the tablet view felt cluttered due to closely packed elements and overlapping visual sections. The header and CTA buttons were not optimally scaled for touch interaction, which hurt user experience. Also, the video and testimonial sections could use better spacing to improve readability on medium-sized screens.
After:
Tablet View Highlights
The tablet interface has been redesigned to provide a smooth, responsive, and visually balanced experience. Navigation is now intuitive, text and visuals are perfectly scaled, and interactive elements are optimized for touch, resulting in a tablet view that loads quickly, looks stunning, and delivers the same brand impact as the desktop version.
Before:
Mobile Website Weaknesses
The mobile design appeared outdated with cramped text and minimal visual hierarchy, making it harder to read and engage. Key elements like the CTA buttons were small and not touch-optimized, affecting usability. Additionally, there was too much repetitived content without visual breaks, which overwhelmed mobile users.
After:
Mobile Website Highlights
The mobile interface has been redesigned for a seamless, fast, and user-friendly experience. Navigation is simplified, content is easy to read, and visuals are optimized for clarity and quick loading. Touch-friendly elements ensure effortless interaction, delivering the same brand impact as desktop and tablet versions.
Core Web Vitals Before/After
Desktop
Mobile
SEO Growth Strategy
Search Performance Report (One Month After Optimization)
One month ago, the site achieved 59K clicks and 5.94M impressions with a 1% CTR and an average position of 14.1. Performance showed steady traffic with noticeable peaks, indicating strong visibility and potential for higher click-through rates through ongoing optimization.
Three-Month Search Performance After Optimization
In the last three months, the site recorded 59K clicks and 5.94M impressions with a 1% CTR and an average position of 14.1. Traffic was steady with peaks in late July, showing strong visibility but room to boost click-through rates. Continued content optimization could help improve rankings and engagement.
Search Performance Report (Six Months After Optimization)
Six months ago, the site recorded 59K clicks and 5.94M impressions with a 1% CTR and an average position of 14.1. Traffic remained steady with peaks in late July, reflecting strong visibility and opportunities to improve CTR through targeted content and SEO enhancements.
Website Achievement – Google Search Impact
Our website has reached a significant milestone in its search performance journey. As of April 8, 2025, we achieved 22K clicks from Google Search in just 28 days. Currently, we are making steady progress toward the next goal i.e., 18.6K out of 25K clicks within the same time frame. These achievements highlight our growing online visibility and the effectiveness of our SEO efforts.
Steady Growth in Google Search Impact
Our website has shown steady and impressive growth in search performance over time.
- On Sep 29, 2024, we achieved 15K clicks from Google Search in 28 days.
- By Oct 4, 2024, we reached 17K clicks in the same period.
- On Dec 2, 2024, we hit 20K clicks, marking a significant jump in engagement and visibility.
These milestones reflect the effectiveness of our ongoing SEO strategies and the increasing trust of our audience.
Website Performance Summary – Last 7 Days
User activity reached 4.7K, down 3.3%, with a sharp 52.3% daily drop.
- Page Views: 6.5K (+1.1%)
- Session Starts: 5.3K (−2.2%)
- First Visits: 4.7K (−1.2%)
- User Engagement: 4.7K (+0.1%)
Top Channel: Organic Search (~4K users), followed by Paid Search and Direct traffic.
Organic performance is strong, but user retention needs improvement.
Traffic Summary – Last 7 Days
Organic Search leads with 4.4K sessions (−4.6%), while Display (+2,250%) and Cross-network (+26.2%) show strong growth.
Top pages include The Effects of Taking… (3.2K views, +13.1%) and Best Over-The-Counter… (+21.9%).
Website Performance Summary – Last 12 Months
The website recorded strong growth compared to the previous year:
- Active Users: 233K (+27.8%)
- Sessions: 266K (+22.9%)
- Page Views: 318K (+16.8%)
- Events: 1M (+22.6%)
Traffic remained steady with peaks in October and April.
In the last 30 minutes, 5 active users were online from the US, Australia, Denmark, and the UK.
Website Performance Summary – Last 90 Days
Over the past three months, the website experienced a decline across all key metrics:
- Active Users: 57K (−7.9%)
- Sessions: 64K (−4.0%)
- Page Views: 77K (−2.8%)
- Events: 257K (−5.2%)
Traffic trends remained relatively steady, with a slight downward shift compared to the previous period.
In the last 30 minutes, 5 active users were online from the US, Australia, Denmark, and the UK.
Website Performance Summary – Last 30 Days
In the past month, the website recorded:
- Active Users: 20K (+1.5%)
- Sessions: 21K (−2.7%)
- Page Views: 26K (+1.7%)
- Events: 87K (+1.3%)
Traffic remained steady with slight growth in users and views, though sessions saw a small decline.
In the last 30 minutes, 5 active users were online from the US, Australia, Denmark, and the UK.
Google Map
Map 3 Pack
50 Miles Radius
